X started rolling out a new ad format on the platform this week that evades disclosure of who the advertiser is, and whether the post is even an advertisement at all. Users reported seeing this ...

(Reuters) - Roblox on Tuesday launched a new format of video advertising on its gaming platform and announced a partnership with Google to help boost the growth of its nascent ad business. Gamers can ...

Not unlike last year, the mood during TikTok’s NewFronts presentation last week felt like cautious optimism, if not outright relief.

The new ad product cannot be liked or shared, does not carry an 'ad' label and has no associated accounts to identify who the advertiser is. X (formerly known as Twitter) has started rolling out a new ...

Roblox's new feature lets you earn cool in-game items just by watching short video ads. This new ad format connects brands with the Roblox Gen Z crowd, giving you a super easy way to snag rewards and ...

YouTube’s move toward longer TV-style ads signals a shift to more premium inventory for brand-focused campaigns.

NEW YORK—Samsung Ads has announced that its interactive ad format Samsung GameBreaks is now available programmatically, giving buyers access to fully customizable, co-branded interactive games within ...

Reddit is introducing a new ad format that looks similar to posts made by users on the platform, the company announced on Thursday. The launch comes as Reddit is readying its initial public offering ...

X is ditching one of its oldest advertising formats, according to reports this week. In an Aug. 10 note to clients, X announced its plans to depreciate the Follower Objective ad format. Follower ...