In my search to understand how we decide and choose what to believe, I ran across a phenomenon called “confirmation bias.” This is a behavior we all exhibit when we are presented with some new data ...

A predictor sort experiment is one in which experimental units are allocated on the basis of the values of a predictor variable that is correlated with the response. Standard ANOVA analyses of ...

Results of a card sorting experiment suggest a new interpretation for the interference between words and colours that is displayed in the Stroop Test. You have full access to this article via your ...