This content is produced by a member of The Drum Network, a paid-for membership club for CEOs and their agencies who want to share their expertise and grow their business. It sounds like a broken ...

Anshul Ramachandran knew they’d landed on something special when engineers started having opinions about color palettes. “Probably one of my favorite moments was when we showed other people at the ...

‘It’s a pretty big change, a big deal,’ says HPE Vice President of Brand, Culture and Creative Paula Berg. ‘Our name as a company remains Hewlett Packard Enterprise of course, but our new logo we ...