A lean startup is a business methodology that prioritizes building a product or service based on actual customer feedback rather than traditional business planning. Originating from Eric Ries' 2011 ...
Market research statistics indicate that more than 300 million startups are launched globally each year. Of that amount, only about 10% manage to become successful businesses. Startups in the digital ...
Early articulations of the Lean Startup concept might have been around since Steve Blank’s work in 2003. But it really only took off with the foundational 2011 book by Eric Ries: a scientific method ...
The lean startup methodology was originally introduced to help startups with new product development. “Initially crafted to help tech startups achieve rapid growth, the Lean Startup methodology has ...