Mercury’s recently unveiled electric outboard motors are now on their way to customers after the company announced the beginning of shipments of the Avator 7.5e. And new performance testing shows just ...

Yamaha may be the largest, most well-known manufacturer of outboard motors in Japan, but Tohatsu Corporation beat it to market by a couple years back in the mid-20th century to become the country's ...

KENNESAW, Ga.--(BUSINESS WIRE)--Yamaha kicks off 2025 with new product offerings including an expansion of its HARMO line, available in single and twin configurations. Fully integrated with Helm ...

Mercury took to the CES 2023 show to unveil its latest electric outboard motor for small boats. Meet the Mercury Avator 7.5e. The unit is an all-in-one propulsion package that includes the motor, ...

Last month, Honda expanded the outboard family built around the first-ever production V8 in its storied history of engine building. Now, the company is sliding some of the shinier new technology from ...

If you're looking for a new boat engine, picking up a Yamaha motor isn't a bad choice. If you buy directly from the company, you have quite a few choices to pick through, so you'll need to know ...

If racing improves the breed, the proposed E1 World Championship, a competition series for foiling boats powered by an electric outboard, might propel development of a practical electric-powered ...