Custom products are nothing new, but ecommerce firms are discovering the additional revenue potential that can be generated from online product customization. Ecommerce firms are discovering the value ...

In today's competitive landscape, simply using off-the-shelf software is often not enough. Your company has unique challenges, specific business processes, and ambitious business objectives that ...

A product development strategy provides a framework for creating new products or improving the performance, cost or quality of existing products. The strategy helps a company achieve business goals, ...

When thinking about tailoring a product to specific needs, customers and even businesses will use the words personalization and customization interchangeably. However, they are quite different. One ...

The small business environment today is very dynamic and competitive, and new product development is a crucial process if you want to survive. For small enterprises to withstand competition from ...

At least half of all product launches fail to live up to companies’ expectations. For every four projects that enter development, only one makes it to market, according to a recent study at Georgetown ...