By the beginning of 2027, every point of sale (POS) system must be able to scan 2D barcodes such as QR codes in the GS1 ...
The retail and supply chain sectors are experiencing their most significant transformation since the barcode’s introduction ...
Are you ready to jump start a mobile marketing campaign with QR codes? This comprehensive guide will tell you everything you need to know to begin your 2D barcode marketing campaign – including code ...
Who would have thought that the lowly barcode, the stodgy grandfather of the identification technology world, would reemerge as a marketer’s dream? Well, it is happening. A new generation of barcodes ...
Forward-looking: For almost five decades, the humble barcode has been found on the packaging of almost every consumer item in the world. But there's a push to get rid of them within just two years, ...
Two-dimensional (2D) barcodes are commonplace in Japan, but the technology hasn’t taken off in Canada. Roughly 90 per cent of phones in Japan have 2D barcode readers and 75 per cent of those are used ...
In brief: The barcode has been a familiar sight for almost 50 years, found on packaging for virtually every consumer item in the world. But it's set to be phased out by 2027 in favor of a more capable ...
Benjamin Claeys is CEO of QR TIGER, MENU TIGER and GiftLips. He also hosts Stay QRious, a podcast about QR code best practices. Barcodes have been a staple of commerce since the first UPC barcode was ...
Special thanks to Marcella Michalek, a former summer associate at Foley, for her contributions to this article. When introduced nearly fifty years ago, the Universal Product Code (UPC)—the most ...
The sharp beep of the checkout counter is a sound instantly recognizable to many Filipinos shopping in grocery stores, supermarkets or pharmacies. As customers, items in hand, line up at the checkout, ...